With the demand for seltzer water growing exponentially every single year, there are more and more competitors and varieties flooding the carbonated water market. Supports healthy, active lifestyles with zero calories, zero sugars or artificial sweeteners, and zero sodium. To help fans find Summer Berry or any Waterloo favorite - near them, Waterloo has launched a new Product Locator on its website. Whats your fave sparkling water? Rating: 7, Polar Lime has a fine flavor, not overpowering, but nothing to write home about either. These days, more and more people are turning away from super sugary soft drinks and opting instead for sparkling water. 2017-2023 Waterloo Sparkling Water Corp. With authentic flavors and lively carbonation, we are full-flavor artistry in purified sparkling water. We know its so hard to believe that anything could be better than La Croix, but this cult favorite has finally met its match. Join us for the latest updates on flavors, recipes, giveaways and events. Each flavor really tastes like the fruit on the label and is juicy with a slightly sweet finish. Its on course to triple its 2018 sales in 2019, and is aiming to double 2019 sales in calendar year 2020, says Shiver, who says punchier flavors have been key to its success. | Insight Guide. This drink is seriously so refreshing, and we can't believe that we've had to live most of our lives without it. Having a fridge stocked with delicious sparkling water is a great way to ensure a fun and refreshing summer season. Real, squeezed, and never-from-concentrate. There are 30 places named Waterloo in America. Try it for yourself to taste the difference. googletag.cmd.push(function () { He exited in 2017 and went on to co-found Waterloo Sparkling Water. Waterloo Watermelon Sparkling Water - 8pk/12 fl oz Cans. Waterloo Sparkling Water is a beverage startup that manufactures and produces non-alcoholic beverages. , And then all these me-too brands started coming in and followed the leader [sales of LaCroix were down -12.7% in the 12 weeks to June 15 according to Nielsen data collated by Wells Fargo] But we knew we could do something better. For the benefit of its fans and the environment, Waterloo has only ever been produced in aluminum cans made with BPA-free liners. AUSTIN, Texas Sparkling water has been growing in popularity across the country for the past several years. Target does not represent or warrant that the nutrition, ingredient, allergen and other product information on our Web or Mobile sites are accurate or complete, since this information comes from the product manufacturers. Our passion for flavor nuance makes us the perfect partner. About 20 to 25 per cent of Waterloo Regions drinking water is from the Grand River. This is very minty with a hint of cucumber, so if you dont enjoy mint this is not for you. Pamplemousse has NOTHING on Waterloos tart and tangy grapefruit. We are grateful they've entrusted us to partner with them on a brand that's both genuinely authentic and has massive market potential.". vOut +=', '; Water is delightful, but sometimes you want some flavor, but you dont want the calories, carbs, or sugar as found in other beverages such as soda, sports drinks, or juice. Its a delicate balancing act., Copyright - Unless otherwise stated all contents of this web site are 2023 - William Reed Ltd - All Rights Reserved - Full details for the use of materials on this site can be found in the Terms & Conditions, Related topics It also uses BPA-free can liners, and has gone through the non-GMO Project verified process, which was expensive, but gives it a point of difference in the market, says Shiver. AUSTIN, Texas, May 12, 2021 /PRNewswire/ -- Waterloo Sparkling Water, based in Austin and known for its refreshing fruit-inspired flavored sparkling waters, is bringing back Summer Berry, which . New distribution for Waterloo includes Grocery retailers Meijer, Stop & Shop, and three divisions of Albertsons/Safeway. As CMO, he made Waterloo a household name and one of best known brands in the sparkling water category. While Waterloo works with flavor houses, it didnt just take something off a catalog, make a couple of tweaks and throw it on the market, he argues. Oh, and I'll throw a spindrift in there now and again. And this is coming from someone who used to despise all sparkling water. We know it is for us! Squeezing in some lemon or lime juice is always a good idea. What you're getting here is far from that weird sweet-bitter combo. ", VP of Marketing and former Red Bull marketer Matt Voltoline adds: We did some consumer research with category purchasers and once trial occurs, were two times more likely to become the favored brand. Water from the Grand River goes through a multi-step treatment process at the Mannheim Water Treatment Plant. While this drink isn't sweet, it still has that slightly artificial-tasting blueberry flavor we love. WATERLOO _ The presence of poly and per fluoroalkyl substances (PFASs) have been found in recent samples of village of Waterloo source drinking water. In general, says Shiver, all the leading retailers recognize that they need to allocate more space to sparkling water (a category up +16.3% in measured channels in the 52 weeks to June 15, 2019 according to Nielsen data collated by Wells Fargo) typically by cutting space given to carbonated sodas and juices, and they are moving in that direction, albeit slightly more slowly than consumers. dataLayerNews.related_tags = sanitize_gpt_value2("Sparkling water"); La Croix has big, throat-burning bubbles and a harsh, almost metallic finish compared to Waterloo, which tastes more effervescent and has a smooth, clean ending. This sparkling water flavor is unlike any we've ever tried before, and we're absolutely here for it. They make creative flavors that you won't see anywhere else, which is why we keep going back to their products again and again. And, the brand is entering the Drugstore channel, with Walgreens and CVS. The water used in Waterloo is sourced regionally. Rating: 7, Waterloo has bold flavors, but they seemed to shy away from really capturing the essence of grapefruit in this beverage. Quality is everything to us. Like the peach flavor that pulled its inspiration from peach gummy rings, the flavor profile of strawberry Waterloo is reminiscent of Swedish Fish. One of our favorite sparkling water brands has to be Waterloo. What's not to love? Rating: 7, Polar Strawberry Watermelon Seltzer is just off the mark somewhat and doesnt nail either flavor. If you are looking for one of the best sparkling waters on the market without all the added flavors, original Waterloo is for you. All in on full flavor every day. Theres another canned, flavored sparkling water on the market called Waterloo, and after conducting an extensive taste test comparison, Brit + Co has determined its way, WAY better than La Croix. Carton contains a total of (8) 12 oz cans of Orange Vanilla Sparkling Water. We went on the hunt to find the best brands and most delicious flavors of sparkling water are. 662 talking about this. . To prepare batter: 2. A delightfully complex flavor profile, Summer Berry is a uniquely refreshing, flavorful and nostalgic experience. "We are thrilled to bring back Summer Berry by popular demand. It sounds like this flavor might have been difficult to create considering the fact that Waterloo spent two whole years developing it. Great on its own or as a mixer. Rating: 8, Cherry Bubly is an okay cherry flavor, but it really has zero pizazzespecially for a fun flavor like cherry. With strong growth above the category, successful new flavor launches and continued distribution expansion, our fans and retailer partners agree. Manufacturers Like all Waterloo varieties, Summer Berry is made with Non-GMO Project Verified flavors and purified carbonated water with zero calories, zero sugars or artificial sweeteners, and zero sodium. from 8 AM - 9 PM ET. Whatever extra mile Waterloo goes to extract those flavors, it clearly comes through. Lime or grapefruit, maybe, but not peach. Drink them as is or mix them up as mocktails. Water Down Nothing with Waterloo. Rating: 9, The key lime flavor from LaCroix is one of my favorites, but I must disclose that I love key lime pie, so there might be some bias here. Just be warned: When you take your first sip, it's definitely not going to taste like blueberries like, not at all. If you have specific healthcare concerns or questions about the products displayed, please contact your licensed healthcare professional for advice or answers. AUSTIN, Texas, April 26, 2021 /PRNewswire/ -- Waterloo Sparkling Water, based in Austin and known for its refreshing fruit-inspired flavored sparkling waters, is building on the brand's. Waterloo Sparkling Water is sold at retailers nationwide. . Its not overwhelming, but just enough to remind you that this is a real grapefruit flavor. My review: Its good; it tastes like pineapple., Not to be dramatic but spindrift is, no contest, the best seltzer. UPC : 885260452406 885260434617 786173823065 885810232595. Join a community of people going all in on full flavor every day, in their own way. However, it is a bit fragrancy in a negative way, almost like a soap from Bath & Body Works. 20-Aug-2020 at 16:03 GMT. Unfortunately, none of the seltzers we tried completely nailed the complex balance of bitterness and sweetness with the refreshing feeling of citrus. Every time we sit down with a retailer and pitch our brand for the first time, we do side by side taste tests, where we compare our product and their #1 flavor[from a competitor in the set]. ASIN : B00EEN74L2. Item model number : KTS-993. Its not bad at all, but cherry is such a great flavor that they should have done more with it. The only flavor we couldnt quite get behind is Waterloos lemon; the intense citrus gave it an almost Lysol-like quality. $17.88 per 12-pack at Amazon Buy Now 9 La Croix Per 1 can (12 fl oz): 0 calories, 0 mg sodium, 0 g carbs Follow our Hit Refresh series through January for new ideas, hacks, and skills that will help you achieve (and maintain!) If you are looking for one of the best sparkling waters on the market without all the added flavors, original Waterloo is for you. Best Mineral: San Pellegrino Sparkling Natural Mineral Water. var reg = new RegExp('\\W+', "g"); He added:People only tend to talk about measured data, but we are excelling in many retailers that are not picked up in that data, such as Whole Foods, and I think people will be really surprised by how much weve sold. Your tap water is safe to drink. It's like the refreshing 7Up or Sprite you always used to enjoy without the syrupy sweetness of all that sugar. Visit Flavor Artistry Purified We Are Purified Sparkling Water The cleanest canvas for a crisp drinking experience. But there's some added complexity in the mix: You can also taste a slight hint of citrus. The drinking water source in Kitchener is approximately 80 percent groundwater. { } Waterloo Sparkling Water. That's why we love the fact that Waterloo decided to come out with a watermelon-flavored sparkling water. This top-selling summertime favorite is a clear example of our development team crafting sparkling waters that sip different," said CEO Jason Shiver. The site was first settled in 1845 as Prairie Rapids, and the name Waterloo was adopted in 1851. But why settle for the boring stuff when you can have water that's filled with bubbles and a flavor you love? It seems that Waterloo has a thing for berry-flavored sparkling water, and we can't thank them enough for that. : a decisive or final defeat or setback a political waterloo. Stock the fridge with your favorite 16 oz. And if you've ever added lemon juice to a slice of watermelon, you know just how magical that combination can be. There's also a slight tang to this drink that you may not completely expect. $4.29. Summer Berry rejoins the Waterloo flavor family, which includes Watermelon, Pineapple and Strawberry (the top three flavors ranked as most associated with summer) and more all supporting healthy, active lifestyles for summer adventures near and far. cranberry raspberry. In 2017, Spindrift discontinued the soda line and removed all natural flavors and essences from the sparkling waters, leaving behind a short list of recognizable ingredients: carbonated water . We know the decisions we make every day can make a difference. Question: Where Is Waterloo Sparkling Water Made. It's crisp and refreshing, and since it's basically a blank slate, you can pair it with anything or just drink it on its own. - Last updated on Prinova offers custom flavors, flavor matching & modification. $19 at Amazon. This tang is nice, but it also seems a bit random it doesn't have the same tanginess you'd get if you were to bite into a juicy portion of pineapple. Were obsessed with the entire creation process, from tasting the fruit to sampling each can to sharing it with you. Plant-based, alt proteins, precision fermentation, 10-Jul-2019 Best Sustainable: SodaStream Fizzi Sparkling Water Maker. We did a hundred iterations or more before we got that product right, and weve had so many people tell us its one of the truest flavors theyve tasted.. Quality Probiotics. Add to list. Available for a limited time this summer, Waterloo's Summer Berry is rolling back onto shelves in 8- and 12-packs at Whole Foods, select Target, HEB, Central Market, Natural Grocers, select King Soopers, Amazon and in variety packs atselect Costco locations. We take different ingredients and build up our own flavors with partners to create proprietary blends, claims Shiver, who said the team was fanatical about getting the right strawberry flavor. Sparkling water, on the other hand, is simply carbonated water made by adding carbon dioxide to water under pressure. If you didn't grow up drinking orange soda, though, this may not be a problem for you. Peach probably isn't the first fruit that comes to mind when you consider flavors that are often added to sparkling waters. Rating: 10, Mango Bubly is a little boring for a fruit bursting with flavor. Cover and chill for at least 1 hour. Conducted by OnePoll in April 2021 on behalf of Waterloo, the survey of 3,250 Americans revealed the most anticipated summer adventures and activities, expected time and money to be spent, and seasonal flavor preferences as consumers look to make summer bigger and better this year. Our flavorists have a complete understanding of the taste & color implications of T. Hasegawa USA | 10-Jan-2023 Summer Berry showcases Waterloo's commitment to creating sparkling waters that engage the senses and add a multi-sensorial boost to the moment, with artfully blended natural flavors that deliver deep and rich dark berry notes that are fruit-forward, aromatic and balanced by the brightness of red raspberries. By ADM: Gain an Edge with Global Consumer Trends, Carbohydrates and fibers (sugar, starches), T. Hasegawa releases 2023 Flavor Trends Report, Add sparkle and magic to your next product, News & Analysis on Food & Beverage Development & Technology. Not to mention that it leaves a bit of an aftertaste. First of all, both the lemon and the lime flavoring taste just like the real thing you're not going to get any artificial aftertaste here. | Product Presentation. I love the flavor. Waterloos watermelon actually tastes like the ripe summer fruit. It's not that the peach tastes artificial, though that's not the problem here. A refreshing change from the usual. In Waterloo Region, there are two sources for drinking water the Grand River and groundwater wells. It really does taste like the fruit but without all that extra sugar. Rating: 8. Like all Waterloo flavors, the two new flavor innovations are made with Non-GMO Project Verified natural flavors and purified carbonated water, bringing forward uniquely authentic fruit-inspired . Carton contains a total of (8) 12 oz cans of Orange Vanilla Sparkling Water. We move with purpose and speed in this large and competitive category. Background. Though we all really know that water is the superior drink. "It tastes the most 'natural . And with low prices and natural ingredients, Trader Joe's Sparkling Water is a great choice when . Waterloo says it designed this flavor with a pairing for a BBQ in mind, and that definitely comes through. We haven't seen this flavor around very much, so we were excited to try it when we saw Waterloo's version. Rating: 7. Find a store here to locate the best place to buy your favorite flavors of refreshingly tasty Waterloo Sparkling Water. As for Ecommerce platforms, Waterloo is adding Imperfect Foods. People If you look at this category,he adds, I think there are clear leaders on taste and we are one of them. Waterloo relies on vapor-distilled water and cold forced carbonation. After blowing our taste buds away, we had a chance to taste Waterloos entire lineup (black cherry, grapefruit, watermelon, original, coconut, lime, and lemon) against the respective La Croix flavors and sought to determine the real sparkling MVPs. Waterloo Sparkling Water Corp. is located in Austin, TX, United States and is part of the Beverage Manufacturing Industry. As for the go-to-market strategy, Waterloo began with a nationwide launch at Whole Foods, which gave the brand a healthy halo and helped put it on the map with other natural retailers, but has also picked up conventional accounts at retailers such as Walmart, Kroger and Costco, and is gearing up to make an announcement about another major retailer in September. Though they both are sugar-free and sodium-free, contain zero calories, and cost the same price ($6 for 12 cans), these two brands are miles apart in flavor. Waterloo Sparkling Water, Black Cherry Naturally Flavored, 12 Fl Oz Cans, Pack of 12 | Zero Calories | Zero Sugar or Artificial Sweeteners | Zero Sodium 4,351 3 offers from $3.50 365 by Whole Foods Market, Sparkling Water, Lime,12 Fl Oz (Pack of 12) 13,379 1 offer from $12.03 La Croix Watermelon Sparkling Water 12 Fl Oz (Pack of 12) 8,666 Waterloo, city, seat (1855) of Black Hawk county, northeastern Iowa, U.S., along both sides of the Cedar River, adjacent to Cedar Falls on the west. It's a great idea, but in practice, we just don't know how we feel about it. Brit + Co may at times use affiliate links to promote products sold by others, but always offers genuine editorial recommendations. We are obsessed with crafting the best sparkling waters on the planet - multi-sensorial flavor experiences of aroma, taste and mouthfeel from start to finish. The flavor of pear is very polarizing, some people love it, some people hate it. In our opinion, though, this stuff is best sipped on its own, preferably while you sit on a porch on a warm summer night (or at least pretend to). Lemon-Lime Facebook There are a lot of sparkling water brands out there that have lemon-flavored water and lime-flavored water, but not every brand has lemon-lime water together in one can. It's just that the flavor comes so close to the flavor of orange soda that we feel let down when we take a sip, and it tastes a lot blander than we're used to. The ever-expanding fizzy water market has brought in major soda players like Coca-Cola and Pepsi. } We didnt want it to be true either, but we had to know after all, you want to spend your hard-earned dollars on the most delicious-tasting bubbles. If you want to keep things simple, you can add your own flavoring to this drink with whatever you have available. Waterloo's new distribution will be rolling out in April and May. Doehler natural ingredient solutions and all-in-one compounds create energy drinks that make the difference! In fact, the one reason that the grape didn't rank higher on our list is the fact that grape soda has a very specific taste that not everyone likes. In Waterloo Region we have access to high quality drinking water. Made with Non-GMO Project Verified . If the item details above arent accurate or complete, we want to know about it. For additional information, please visit drinkwaterloo.com or follow @waterloosparkling on Instagram and Facebook. Sparkling water may be the only kirkland product I don't like better than the name brand. Black Cherry Sparkling Water 12pk. We're not complaining too much about that, though. A real coconut flavor, almost a toasted coconut vibe, which makes it sweeter and better. Rating: 6, LaCroix Apricot is okay, but has a strange aftertaste. All our founders had sparkling water in their refrigerators and just felt the taste was a bit faint. But for those of us who love carbonated beverages but are completely turned off by the cloying sweetness of most sodas, Waterloo's grapefruit flavor is truly a dream come true. Beverage }); Backed by CAVU Ventures, Austin, Texas-basedWaterloo,has raised around $15m and has sold more than 100m cans since launching in September 2017. Were an independently minded and independently owned sparkling water company. Crafted by our in-house flavor artists to be the truest, full-flavor expression of each fruit, our waters blend custom authentic flavors with crisp carbonation to create uniquely refreshing waters that awaken the senses. from 8 AM - 9 PM ET. . { When you think of a citrus flavor that you'd want to add to your water, you probably think of lemon first. Thats why sparkling water is a great alternative to boring old water. If you're not a fan, then you may not appreciate this stuff quite as much as those who love grape soda. More than half of Americans polled also felt that drinking chilled sparkling water makes it feel like summer. We love the creativity, but it feels like there's an element of sweetness that's missing. Don't worry you have plenty to choose from. And, according to results released today from a national survey sponsored by Waterloo, respondents rank the taste of a Summer Berry fruit salad among the top five flavors most associated with summer. We formed a team of people who have worked together on previous ventures, ready to challenge the status quo again. vOut += aTags[i].trim().replace(reg, '-').substring(0,40); Join us for insider perks, & more. Here are the best and worst seltzer water brands and flavors. Waterloo Sparkling Water. If you've never tried grapefruit sparkling water before, here is your chance. While we dont know the science behind why that process yields a better-tasting product, our taste buds had no trouble distinguishing Waterloo from La Croix. Season with salt and pepper. LaCroix did a great job establishing the market; it had been around for a while and all of a sudden carbonated soft drink users started flooding out of that market and looking for something a little better for you, and LaCroix was the benefactor. Rating: 6, LaCroixs grapefruit seltzer is called Pamplemousse, which is the French word for grapefruit. For me, LaCroix came up short and became their own interpretation of grapefruit. "Waterloo is poised for exponential growth and we're excited to deliver the strategy and creative ideas that will help fuel its long-term success. And compared to a lot of other sparkling waters out there, this one is really, really carbonated, which is just what we're looking for. Home Equipment Question: Where Is Waterloo Sparkling Water Made. That's understandable considering that the flavor of blueberries is so light and subtle as is, but just temper your expectations. And just remember you should try them all before you make up your mind for yourself! It is fine, but nothing exceptional. Best Budget: Good & Gather Sparkling Water. Any additional pictures are suggested servings only. Is Waterloo made with purified water? carbonated water, cherry juice, lime juice, lemon juice, hibiscus for color. The seltzer water market is exploding as people are in search of healthier food and drink. Rating: 8, Alta Palla Peach This is a very tasty, but very candy-like interpretation of the peach essence. And Black Cherry is one of their best flavors. Rating: 7, All of these watermelon flavors are like a Jolly Rancher, more sweet than refreshing. Fruit-inspired flavor and aroma with a lively amount of carbonation for a uniquely authentic and refreshing anytime drink. Rating: 9, Passionfruit is a highly underrated flavor (not as underrated as guava, which should totally be a more popular flavor) and LaCroix offers a passionfruit-flavored seltzer water. Rating: 7, Waterloo has a real lemon flavor, but then there is a slight hint of vanilla. Flavors Flavor Artistry That may be followed closely by lime and grapefruit. vOut = vOut.toLowerCase(); Literally. First of all, this stuff really does taste like watermelon. Brand continues to gain momentum, names new advertising agency of record. Where is Waterloo sparkling water manufactured? Theyre fine to drink as long as they dont contain added sugar. While you may be celebrating the good news by pouring some bubbly (water, that is), its important to pay attention to that last part about no added sugars. Her favorite foods include chewy chocolate chip cookies, Ros Champagne, and gooey French cheeses in no particular order. Best Overall: Spindrift Sparkling Water. They are full-flavor artistry in pure sparkling water, with authentic flavors and lively carbonation. 2017-2023 Waterloo Sparkling Water Corp. All rights reserved. Rating: 8, Perrier Lime is made from water captured at the source in France and has a refreshing zesty flavor. Waterloo which launched in September 2017 with backing from CAVU Partners and is sold in 13,000 stores nationwide from Whole Foods to Walmart is now owned by Flexis Capital, Eurazeo Brands and Moore Strategic Ventures. Our water is filtered and manufactured in zero waste plants, packaged in recyclable aluminum cans from 70% recycled material, and actively managed to reduce miles in transit on average just one day from plant to retailer shelf. Subscribe to our newsletter.Plus, get access to the latest and greatest content from Brit + Content on this site is for reference purposes only. From cans to bottles to siphons, Central Texas has at least five sparkling water . It's a difference you can see and taste - literally. Perfect to use as a zero-calorie, zero-sugar substitute for grapefruit juice in a Paloma cocktail. Cision Distribution 888-776-0942 And since it has such a pure, refreshing taste, it's also great on its own. New distribution for Waterloo includes Grocery retailers Meijer, Stop & Shop and. Is an okay cherry flavor, but just enough to remind you that this is coming from someone who to! Question: Where is Waterloo sparkling water water where is waterloo sparkling water made the Grand River called pamplemousse, makes! Is adding Imperfect Foods like watermelon perfect partner who used to enjoy without the sweetness. Filled with bubbles and a flavor you love Waterloo Region, there are two sources for drinking water Grand... Polar lime has a thing for berry-flavored sparkling water is the French for! Is always a good idea people love it, some people hate.! Orange Vanilla sparkling water - 8pk/12 fl oz cans of Orange Vanilla sparkling water and since has... And doesnt nail either flavor the perfect partner through a multi-step treatment process at source! 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Your favorite flavors of refreshingly tasty Waterloo sparkling water, Mango Bubly is an okay cherry,..., please contact your licensed healthcare professional for advice or answers + may... Always offers genuine editorial recommendations complete, we just do n't worry you have available as they contain. Superior drink real coconut flavor, but just temper your expectations to remind you that is. Latest updates on flavors, flavor matching & modification two whole years it!: Where is Waterloo sparkling water category uniquely authentic and refreshing Summer season practice, just. A pairing for a fruit bursting with flavor magical that combination can be hand, is simply water... Stuff really does taste like the fruit but without all that sugar fun flavor like cherry do. Our passion for flavor nuance makes us the perfect partner fans find Summer Berry is beverage... 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